What if you could always effectively communicate and persuade employees, customers and leadership? Our special double-length episode celebrates one of America’s most successful communicators, Booker T. Washington. His method illustrates one of the world’s oldest communication methods: the “five canons” of classical rhetoric. Click here for our episode on the first canon’s tool, the “common topics.”Questions? Comments? Ideas for future …
Hey Boomer: Don’t tell your hard workers McDonald’s is hiring
Mark shares a true story about Baby Boomers misunderstanding Millennial hard workers, and the disastrous results of not addressing negative feedback. If you care about employee retention, this one’s for you. Questions? Comments? Ideas for future episodes … or interview subjects? Email Mike and Mark.
Lessons we’ve learned after 200 episodes
Honor the streak! Lost episodes! More Booker T. to come! And other insights from our labor of love that has lasted weekly for almost four years. Questions? Comments? Ideas for future episodes … or interview subjects? Email Mike and Mark.
Choices: a Civil War battle and the battles we face with every decision
It all hinged on choices. If one had not chosen to rise before dawn … if another had not chosen to commit to training … if still another had not chosen to execute the severest of punishments … … it’s possible we would not live in the United States of America. Are you taking your daily decisions just as seriously …
“Not listening” is the new pandemic.
Mike has had a series of troubling interactions that explain a lot of what our clients are facing: Nobody is listening anymore. Fortunately, there are several ways to combat this. Questions? Comments? Ideas for future episodes … or interview subjects? Email Mike and Mark.
New resources on our, well, Resources page
How did a French aristocratic lawyer in the 1830s make so many insights about the United States of America? How is so much of it still relevant not just to society–but to how we run businesses? Visit our Resources page. Go straight to the list of items for our Workplace Book Club and scroll to the bottom. There you’ll find …
C’mon man, not everything can be a “customer experience!”
RANT INCOMING: An employee rant leads Mike and Mark to discuss good CX–and the motives and methods that create them. Have you considered both? Questions? Comments? Ideas for future episodes … or interview subjects? Email Mike and Mark.
The 5 questions you need to think things through
Are you interested in thinking things through? Communicating? Since the time of Aristotle, there has been a powerful tool to help you do both. Mark explains. Download the free handout with sample questions and an example here on our extensive Resources page. Questions? Comments? Ideas for future episodes … or interview subjects? Email Mike and Mark.
A PR expert’s advice on public relations, Gen Z and AI
It doesn’t take a genius–but we have one anyway! And he’s here to help you understand your organization’s messaging, the next generation of workers and artificial intelligence. Introducing Mike and Mark’s friend and colleague, Baylor University lecturer Matthew Brammer. After marketing communication and PR roles (including a long stint with the National Hot Rod Association), Matthew began helping clients …
Naming the feeling leads to healing
Dealing with an upset customer? Colleague? Family member? Mark learned the magic words for ensuring an upset person feels heard while you take your next steps. … And have you met our friend SARA? Resource mentioned: Herb Mast’s “Intentionality for Leaders: Why and How Some People, Teams and Leaders Achieve More and How You Can Too“ Questions? Comments? Ideas for …